Writing Samples
A collection of writing samples including blogs, email marketing, website copy, and informational content across multiple industries.
Featured Writing Samples
Home of the Brave Hearts Veterans Homes Website Copy
Website copy for a veterans housing organization focused on services, mission, and clarity of offerings.
Abandoned Cart Email Sequence – “Joy for the Journey”
3-email sequence designed to recover abandoned purchases and encourage completion of a book order.
The Importance of Digital Marketers in the Age of AI
Blog exploring how AI is changing digital marketing roles and the skills needed to adapt.
What an Emergency Fund Is and Why You Need One
Educational blog explaining emergency savings and basic personal finance concepts.
Blog Writing (SEO + Long-Form Content)
Content spanning lifestyle, finance, education, and service-based industries, focused on clarity, engagement, and practical value.
Lifestyle & Personal Development
Creating Simple, Meaningful Family Traditions
Lifestyle blog focused on building intentional family habits and traditions that strengthen connection and create lasting memories.
Joy Jars + Other Easy Gratitude Practices
Personal development blog offering simple gratitude exercises designed to encourage positivity and mindfulness in daily life.
5 Amazing Birthday Party Invitation Ideas
Creative lifestyle blog exploring unique and engaging birthday invitation concepts, including DIY design, personalization, and sensory experience ideas.
Why Arts & Crafts Time Matters
Educational blog discussing the developmental benefits of arts and crafts for children, including creativity, decision-making, and motor skill development.
Education
How to Start a Simple Budget That Actually Works
Blog explaining how to create and maintain a basic budget.
3 Common Email Marketing Errors
Why Indoor Air Quality Matters
Home & Service-Based Content
Why House Cleaning Feels Hard (and How to Make It Easier)
Blog about barriers to cleaning and ways to simplify the process.
Why Indoor Air Quality Matters
Blog about indoor air quality and its impact on the home environment.
Eco-Friendly Tips for Preparing Your Home for Fall
Blog with seasonal home preparation tips.
Website Copywriting
Messaging and brand storytelling for businesses and nonprofit organizations.
Affinity Financial Group – About Page
Website copy describing services and building trust for a financial company.
Crescent Blue – Life Insurance Page
Website copy explaining life insurance options and coverage types.
Email Marketing & Conversion Writing
Email sequences and funnels designed to engage audiences and encourage action.
Campaign & Funnel Writing
Joy for the Journey – Holiday/Sales Promotion Funnel (Seasonal Offer Campaign)
Email campaign promoting a seasonal book offer.
Joy for the Journey – Book Tour / “Meet the Author” Event Funnel (Event Marketing)
Email series promoting a virtual author event.
Lifecycle / Retention Email
Joy for the Journey – 30/60/90 Day Check-In Funnel
Email series checking in with readers after purchase.
Engagement / Expansion Email
Joy for the Journey – “Not Really Random” Post-Purchase Funnel
Email series introducing additional related content after purchase.
Corporate Email
Brumfield Insurance – Agency Update Email
Internal/external update announcing company changes and relocation.
Press Releases
Professional communications written for organizational visibility, outreach, and public engagement.
Children’s Museum Oak Lawn – New Exhibit Announcement
Children’s Museum Oak Lawn – Museum Honors Volunteers with Recognition Dinner
Children’s Museum Oak Lawn – Annual Fall Fun Fest Coverage
Children’s Museum Oak Lawn – Maker Blocks Exhibit Addition
Children’s Museum Oak Lawn – Community Partnership Initiative
Joy for the Journey – Book Launch Announcement
Let’s Work Together!
I help organizations and businesses communicate clearly through thoughtful, strategic writing across web, email, and blog platforms.